On 11 November, during the Royal FloraHolland Trade Fair, located in Aalsmeer, the Netherlands, Naturayo received their MPS-ABC certificate. From now on they are proud owners of MPS-A.
Naturayo is a Sansevieria and Cuddly Cactus grower located in Paracurú, Ceará, Brazil. With 20 hectares of production and almost 100 employees, they supply the national market through the auction in Holambra, São Paulo. They also export by air or ocean to the USA within 8-20 days and Europe within 13 days through Holland. This is possible because they are strategically located in the northeast of Brazil. This is the closest point to both Europe and the USA.
At Naturayo, they focus on plants that are easy to care for so that they can be part of peoples lives. They grow Sansevierias in many shapes and forms, like hearts and braids. The Cuddly Cactus is a spineless cactus which they sell with a bare root or as a potted plant.
Besides the production area, Naturayo also has other goals. They noticed that people are losing touch with nature. They want to make the world a greener place. All of their workers are from Paracurú, which make them an important part of the local economy. Their property also houses an NGO engaged in social projects for the local community.
To get people more in touch with nature, they are very active on social media. Make sure to follow them on Instagram @naturayo, Facebook @NaturAYO and LinkedIn @Naturayo.
As MPS Group we are honoured to work with growers like Naturayo!
Over 30 years ago, my journey at MPS began after I saw an advertisement in the newspaper. After the birth of my daughter, I was looking to return to work and joined the data entry department. At the time, all data was still entered manually from paper forms. Since then, I have seen the organisation grow and change, and I have grown along with it.Today, I work in the Service & Support department. No two days are the same: one day I help a customer with questions about record-keeping, the next I help them understand requirements from the auction or the UO. It is precisely this variety and the personal contact with customers that make my work interesting every day.
In 2008, I joined MPS through a recruitment agency as a secretary. I then held various positions within MPS and MPS-ECAS, including roles in the Service & Support team and as a planner. In 2018, I left the organisation for a while, but in 2023 I returned to MPS-ECAS as a back-office employee. The people are simply too much fun and the world of ornamental horticulture is so innovative that it kept drawing me back. Shortly afterwards, I started working at MPS as Coordinator Netherlands.
During the final year of my Environmental Sciences degree, I joined MPS for an internship. The internship worked out so well for both sides that I was able to stay afterwards. It felt like a natural next step, because I immediately felt at home here and was given the opportunity to continue developing myself.My work is very varied. I work on different projects and products, carry out research and analyses and contribute to practical solutions. I also manage various systems, support customers with complex technical questions and work with external parties. It is precisely this combination that makes my work interesting and ensures that no two weeks are the same.
I first joined MPS through a friend who worked in MPS’s student team. I continued working here while studying Commercial Economics, and at the end of my studies, in 2004, MPS asked if I wanted to join the organisation permanently. It seemed like a great opportunity, and more than twenty years later, I am still here.No two days are the same, and that is exactly what makes my work so enjoyable. A large part of my week consists of project meetings and translating needs from within the organisation into practical solutions. Thursday afternoon is a regular fixture, which I set aside with a colleague to make MPS 1% better every week. For example, we experiment with AI, build prototypes, improve processes or develop new ideas. The goal is always to work smarter and create more value for colleagues, customers and the organisation.