AgroVision and MPS are joining forces with a new integration between AgroVision Crops and the MPS record-keeping environment. Thanks to this integration, growers can transfer their cultivation and environmental records more easily and reliably, without additional administrative burden.
In practice, this means that data already recorded by growers in AgroVision Crops can also be easily transferred to their MPS record-keeping environment. Manual data entry becomes unnecessary, errors are reduced and growers have more time to focus on what really matters: their cultivation and business.
“Growers want to work sustainably, but not get stuck in administration,” says Chris van Bostelen, Business Analyst at AgroVision. “With this integration, we make certification a logical part of daily operations. This includes requirements such as those of Royal FloraHolland, which the vast majority of members and suppliers must meet from 1 January 2026. By connecting systems intelligently, we reduce workload and improve oversight.”
MPS also sees the integration as an important step in further digitising certification. “Reliable data and ease of use are essential to make sustainability demonstrable,” says Naomi van der Weiden, Product Manager at MPS. “By working together with AgroVision, we align more closely with the way growers already operate. This lowers the threshold to gain insights and continue optimising.”
The integration supports certifications such as MPS-ABC and MPS-GAP and has been developed based on practical feedback. The functionality is available immediately for users of AgroVision Crops.
With this collaboration, AgroVision and MPS underline their shared ambition: supporting sustainable cultivation with smart, practical software solutions that truly work for growers.
Over 30 years ago, my journey at MPS began after I saw an advertisement in the newspaper. After the birth of my daughter, I was looking to return to work and joined the data entry department. At the time, all data was still entered manually from paper forms. Since then, I have seen the organisation grow and change, and I have grown along with it.Today, I work in the Service & Support department. No two days are the same: one day I help a customer with questions about record-keeping, the next I help them understand requirements from the auction or the UO. It is precisely this variety and the personal contact with customers that make my work interesting every day.
In 2008, I joined MPS through a recruitment agency as a secretary. I then held various positions within MPS and MPS-ECAS, including roles in the Service & Support team and as a planner. In 2018, I left the organisation for a while, but in 2023 I returned to MPS-ECAS as a back-office employee. The people are simply too much fun and the world of ornamental horticulture is so innovative that it kept drawing me back. Shortly afterwards, I started working at MPS as Coordinator Netherlands.
During the final year of my Environmental Sciences degree, I joined MPS for an internship. The internship worked out so well for both sides that I was able to stay afterwards. It felt like a natural next step, because I immediately felt at home here and was given the opportunity to continue developing myself.My work is very varied. I work on different projects and products, carry out research and analyses and contribute to practical solutions. I also manage various systems, support customers with complex technical questions and work with external parties. It is precisely this combination that makes my work interesting and ensures that no two weeks are the same.
I first joined MPS through a friend who worked in MPS’s student team. I continued working here while studying Commercial Economics, and at the end of my studies, in 2004, MPS asked if I wanted to join the organisation permanently. It seemed like a great opportunity, and more than twenty years later, I am still here.No two days are the same, and that is exactly what makes my work so enjoyable. A large part of my week consists of project meetings and translating needs from within the organisation into practical solutions. Thursday afternoon is a regular fixture, which I set aside with a colleague to make MPS 1% better every week. For example, we experiment with AI, build prototypes, improve processes or develop new ideas. The goal is always to work smarter and create more value for colleagues, customers and the organisation.